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Lenka Sršňová

Branding — 2009

A logo for my dear friend, fashion designer Lenka Sršňová. Lenka’s view of fashion is rather specific – her usage of daring, experimental patterns is eye-catching and quite unique among Slovak designers. She loves intense colors, bold patterns and puts a great emphasis on detail, humor and symbolism.

The colors chosen for the logo are fairly muted, trying not to clash with the strong prints of Lenka’s clothes. The typeface used is Sonda, an unreleased typeface currently not further developed but available for licensing on request.

Client: Lenka Sršňová, SK
Date: Sep 30 2009